Insights

Intentional Consumption in 2026: How Buyers Decide Faster, Spend Less, and Still Splurge Selectively

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Intentional Consumption in 2026: How Buyers Decide Faster, Spend Less, and Still Splurge Selectively

The rise of intentional consumption is one of the most powerful behavioral shifts shaping markets in 2026. After years of impulse buying, trend chasing, and algorithm-driven spending, consumers are now making faster but more deliberate decisions. They are not buying less because they lack money. They are buying less because they want control. This shift … Read more

Smaller Packs, More Often: The 2026 Buying Pattern Brands Can’t Ignore (and How to Profit From It)

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Smaller Packs, More Often: The 2026 Buying Pattern Brands Can’t Ignore (and How to Profit From It)

The rise of small treats purchasing is quietly reshaping how consumers shop, snack, and spend in 2026. Instead of buying large packs occasionally, people are now choosing mini pack sizes more frequently, turning everyday indulgence into a repeated habit rather than a rare event. This shift is not accidental. It reflects deeper changes in psychology, … Read more