The rise of intentional consumption is one of the most powerful behavioral shifts shaping markets in 2026. After years of impulse buying, trend chasing, and algorithm-driven spending, consumers are now making faster but more deliberate decisions. They are not buying less because they lack money. They are buying less because they want control. This shift … Read more
If you’ve ever bought something on sale and later wondered why you even wanted it, you’ve already experienced deal pricing psychology India in action. Modern sales aren’t about discounts—they’re about manipulating perception. Brands design prices to trigger urgency, fear, and false savings, especially during flash sales and bank-offer events. The uncomfortable truth: most “great deals” … Read more
The Virtual try-on India launch is revolutionizing online shopping by allowing customers to try clothes virtually before making a purchase. With the rise of AI clothing try-on technology, Indian consumers can now visualize outfits in real time, reducing uncertainty and boosting confidence in their choices. Powered by advanced AI algorithms and platforms like Google Fashion, … Read more